Keep your eyes on the road

Kudos Volkswagen. What a brilliant way to communicate how risky it is to use mobile phones while driving. 

Advertising Agency: Ogilvy, Beijing, China
Published: April 2014

The Secrets of Food Marketing

Think you aren't being fooled by advertising tricks?

Take a look at this so-called expert revealing food marketing's secret weapon. No amount of marketing makes factory farming acceptable.

"There are things we can all do as individuals to end factory farming – like buying higher welfare food. But there are some things that we can only do together: Exposing the suffering, changing the minds of food businesses, of politicians, and of the public." You can stop the spin at http://www.ciwf.org.uk/truth

Full disclosure: The speaker in this video is actually an actress named Kate Miles, but the facts about produce and its marketing are 100% real. The audience is also real, and thus the looks of disgust are totally real too.

The Truth Behind GENDERED MARKETING

This video is from "The Checkout" which is an Australian TV show all about consumer affairs. Kirsten Drysdale and Zoe Norton Lodge examine the issue of market segmentation by gender and find we've all got an equal opportunity to pay more.

You can subscribe to The Checkout on YouTube:http://ab.co/1nhNgCh

You can get involved in THE CHECKOUT:
http://facebook.com/checkouttv
http://twitter.com/checkouttv #thecheckout
http://futube.net.au (where you can send in video complaints)
tipoff@thecheckout.net.au (email them directly)